The level of accuracy Americans expect from their commercial partners and business associates is high. Business correspondence and documents combining proper grammar, word use, sentence structure and writing style will improve your message and greatly enhance your chances of reaching your business goals. Poor grammar, unclear wording, inconsistencies and redundancy will quickly put clients off.
Many international professionals possess good English - often British English - skills, yet are not polished communicators in a US business environment and don't get the results they aim for, due to poorly written business proposals or documents that make US clients uneasy.
Often documents are poorly translated from a foreign language into English, creating a minefield of misunderstandings and missed opportunities.
In other cases, there are regulations that must be adhered to (e.g. SEC-registered financial advisers) and it is imminently important that communications abide by these regulations. Sensitive issues need to be handled with special care.
Foreign accents and fumbles in verbal communication may be viewed as "Old World" charming, however expectations are high with regard to written communication, even with everyday correspondence.
Communications are not only limited to the written word. There are videos and podcasts, social media, personal presentations, infographics, seminars, exhibitions, meetings, conference calls and more - all requiring an appealing and trust-creating format.
Knowing that communication is paramount to achieving business success in the US, you need to take a professional approach to gain and maintain the attention of US clients.
The broad range of AMERICOM services will get your US audience on board and assist you with client trust, customer service, retention and future growth.
I much appreciate the work you have done. It looks awesome and very professional, and leaves a very good first impression about me and the group. We should all align to this new bench set – it’s state of the art and well done!
Thank you Anne – you are amazing!
May I say that you are what I consider most professional at your vocation.
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Please accept my deepest appreciation for your work and in working to make a warm relationship between us.
I would like to make you a compliment: You are very responsive to my correspondence and your statements are always substantial. I appreciate this.
... is fortunate to have a partner of your fine dedication and exemplary service!
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Your attention to detail, great follow-up and technical expertise are very impressive.
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We are very happy to have you on board.